Bloody Coasters

These coasters (for Mumbai Traffic Police) were printed using a special invisible red link, which spreads only when moistened.

They were placed at tables and bar counters in Mumbai's prominent bars and watering holes.

When a customer places his frosted moist glass of alcohol on it, the red link stars spreading; and the normals face starts bleeding.

A longside, the messaage reads: Just a reminder: Drunken driving kills.